My Journey on Channel 5 ‘Faking it’

My Journey on Channel 5 ‘Faking It’ The Unexpected Invitation Over a year ago now, a message arrived in my inbox that seemed pretty casual at first. Producers from Channel 5 reached out to ask if I wanted to take part in a fun project. They didn’t give away much – only that it would […]
The increase in popularity of Male Grooming

Why Male Grooming Is Becoming an Important Part of a Makeup Artist’s Job in 2025And how Beauty by Bev is leading the way Male grooming is no longer a fringe trend—it’s now a fundamental part of the beauty industry. In 2025, makeup artists across the globe are expanding their skill sets and service menus to […]
Why Makeup Artists are Essential in the eCommerce World

Blending artistry, trust, and digital content to drive online beauty sales Beauty Is Digital—and So Is the Makeup Industry The beauty industry has gone through a massive shift in the past decade. With more consumers shopping online than ever before, eCommerce has become the heart of the beauty world. But when you can’t try before […]
Day in the life of a Bridal Makeup Artist

Behind the Brush: Life as a Bridal Makeup Artist There’s something truly magical about being part of a bride’s big day. As a bridal makeup artist, you’re not just applying lipstick or blending eyeshadow—you’re calming nerves, sharing joyful tears, and often acting as a mini therapist in the chaos of the morning prep. It’s a […]